Craig is a contemporary vocal coach, choral leader and arranger. He is also President-Elect for the British Voice Association (BVA). He is Senior Lecturer on the Popular Music Degree at Leeds College of Music where he founded the LcoM Contemporary Pop Choir in 2014. Craig is the Musical Director behind Leeds Contemporary Singers, a nine piece vocal harmony group that recently rose to fame as the winners of BBC One’s Pitch Battle. (check them out here)! Craig coaches for Smith’s record label (Nigel Martin-Smith) and has also had the pleasure of working with chart-topping artist Will Young (whilst on Pitch Battle) and internationally acclaimed artist Marc Almond.
Craig runs regular choirs for the John Lewis Partnership and The Workplace Choir Company. He has delivered projects for leading voice technology manufacturer TC-Helicon and teaches on the Performance Academy Program at ‘Mind The Gap Theatre Company’ (England’s largest learning-disability theatre house). He has presented international on the topic of choral pedagogy and delivered choral workshops throughout the UK and abroad.